Behavioral Science in Compliance Programs: Concepts and Examples (Part One of Two)

People doing things they should not, and failing to do things they should, are the largest risks facing organizations today, according to Christian Hunt, founder of Human Risk, a behavioral science-led consultancy and training firm specializing in the deployment of behavioral science in the fields of ethics and compliance. Hunt stated that he believes traditional approaches to ethics and compliance often fail to consider behavioral drivers because they consider the way we would like people to behave, rather than the way they are likely to behave. The Hedge Fund Law Report recently spoke with Hunt about his passion for reshaping the way compliance practitioners think about the human factor in their program design and execution. This first part of our two-part article series covers the importance of considering behavioral science in compliance and how using concepts such as social proof and salience can enhance a compliance program. See “Challenges and Solutions in Managing Global Compliance Programs” (Oct. 5, 2017).

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